All about DCal
DCal is a brand that manufactures innovative low-cost hard water softener. It is a simple solution for hard water problems. DCal introduced a unique way to solve hard-ward problems by removing the stickiness of calcium ions instead of following the traditional method of removing the presence of the minerals. In this process the calcium will not stick on the walls, pipes, taps and buckets.
The product that is provided to fight with water problems by DCal isn’t huge, in fact, it is of a regular-sized water bottle size and has no strings attached. It needs to be just dropped in the over tank head of your house without any plumber and extra pipes. There is no electricity and water wastage in this process and it requires zero maintenance.
DCal across India
D-Cal products are sold for independent houses in NCR region, Tamil Nadu, Karnataka, Rajsthan, MP, Telangana, all over India.
What makes DCal different in their sector
Other similar companies that provide softeners cost more that Rs. 30,000/- and they require regular maintenance, regeneration, etc. However, D-Cal will give you an innovative, low cost, no maintenance, no regeneration product and saves water.
However, D-Cal offers its customers the price as low as Rs. 3,600/- which when compared with other similar product in the market is half of the market price. They also give a free Demo Kit to their consumers so that before they buy the product, they can check the quality and then to go ahead. As per the survey of D-Cal, life of the product will be up to 12 months.
Additionally, since last year D-Cal products does not even require any installation and plumbing. They provide their customers with simple and easy services which requires:
- No maintenance
- No plumbing
- No water wastage
- No electricity is required
- Less cost
- No regeneration
It is easy for use, the person buying is just have to drop it in the overhead of his water tank. For independent house, customer has to just buy and use it, however, for apartment complex, business building, etc. kindly contact DCal for further help. You can contact them using the below information:
- +91 988 517 9008
- +91 800 818 8807
Or you can write them on their official email address: [email protected]
Funding and Investment
DCal is currently bootstrapped and are profitable at unit economics. However, they are looking for funding to increase their growth from 3 x to 10x.
People behind DCal
Uday Nadiwade is an engineer and MBA from NIT Allahabad and XLRI Jamshedpur. Rajesh Saraf is an engineer. They both have 25+ years of experience in product development, marketing, supply chain and operations.
Future Prospects
The market size of D-Cal is Rs 540 crores. Their aim is to increase it manifold in the next five years. Their mission is to to build leadership position with a turnover of 400 crores.
Awards and Recognition
D-Cal has recently received CII-Telangana governments Best Innovation award for the year 2019.
